alexandra b. arocho
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Logo Design 5th & 7th Grades

Picture
Developmental Rationale:
Students will be at different stages, some will be more aware of their thought process than others.  Beginning to establish their own identities, students at these ages may find it useful to draw upon personal experiences and activities.  The “Logo Design” allows the opportunity to look at symbols that represent an individual.  Students will be able to decipher commercial business logos and use those examples as a starting point to decode their personal symbolic images.

Concepts:
Students should be able to communicate personal identifying symbols through artwork.  Understand that certain designs are more effective in representing their ideas than others.

Skills: students should be able to communicate a specific idea of their own.  Use specific techniques such as make a sketch of a drawing as part of brainstorming and narrow down what about themselves they want to represent symbolically.  Draw a finalized logo.  Be able to explain how the design was arranged to show who they are.

Dispositions: Students will likely think about parts of themselves that they may have forgotten until prompted to revisit.  Be thoughtful about how different techniques communicate in different ways, such as bold lines or thin lines, shapes or illustrations, and which types of words fit best to describe what they intend to say.  Compose their design based on their personal attribute to bring together metaphors that represent or communicate who they are.

Learning Target (Unit Art Problem/Elegant Problem): I can make a personal Logo Design that communicates something about who I am.

Supporting Targets
§  I can look at and talk about a range of professional logos.
§  I can combine colors, lines, and pictures to develop a logo that informs someone who does not know me, about who I am.


Strategies

Referring- Power Point
Present commercial and cultural Logo Designs and then use that to pull the conversation in the direction of a related artwork.

Reflecting-Worksheet
Ask the students to help each other with describing words for who they thing they are.  Sketch outlines of possible pictures/images/shapes they might combine in their logo.

Reconstructing- Gallery time/Exit Ticket
§Ask the class to present about their logos.  Have a few students explain to the class how they choose their symbols and why they are important to show who they are.
§Exit Ticket- Self assessment

Prezi: Characteristics Brainstorm Word Bank

Picture

5th Grade

Extension - Printing Logo 5th Grade

7th Grade

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